Interwoven
The definition of “relationship” has evolved over time. We redefined how jewelry can celebrate the uniqueness of every relationship. Interwoven was the first socially launched jewelry brand for Kay.
We go together
Interwoven Social
As Interwoven was a social launch, we pulled out all the stops. From macro-influencers and micro-influencers that were specific to each brand to partnerships with other brands, we really made the jewelry line shine. Content and earned media generated a lot of buzz along with UGC.
